PRCA Thailand Conference Reveals Nine in Ten Thais Want Transparency as AI Use Explodes

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Bangkok, 14th August 2025 – As Thailand accelerates investment in artificial intelligence (AI), new research from PRCA APAC, YouGov and Vero reveals that trust is the cornerstone of public acceptance. While there is cautious optimism…

Crisis Management and Risk Mitigation: Staying One Step Ahead is an Option

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By Joseph Henry, Co-founder of Vivaldi Public Relations Crisis can strike out of nowhere – unexpected, unsettling, and often when you least anticipate it. In those crucial moments, how you respond could make all the…

Ed Burleigh Appointed as Interim Head of PRCA APAC

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SINGAPORE, 13 March 2025 – The Public Relations and Communications Association Asia Pacific (PRCA APAC) has appointed Ed Burleigh as Head of PRCA APAC providing maternity cover for Tara Munis throughout 2025. Ed is tasked…

Charu Srivastava Steps Down as Chair of PRCA APAC DE&I Committee

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SINGAPORE , 25 February 2025 – The Public Relations and Communications Association Asia Pacific (PRCA APAC) announces a leadership change for its Diversity, Equality & Inclusion (DE&I) Committee as Charu Srivastava, Co-Founder of TriOn &…

PRCA Asia Pacific celebrate outstanding achievements across Thailand

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SINGAPORE, 13th November, 2024 – In recognition of outstanding achievements in the industry, the Thailand Awards 2024 celebrated agencies and corporations across Thailand with 10 award categories on Tuesday. The ceremony was held at Harbour.Space…

PublicAffairsAsia and PRCA Asia Pacific celebrate “Gold Standard” achievements across the region

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SINGAPORE, 11th October, 2024 – In recognition of “Gold Standard” achievements in the industry, The Gold Standard Awards 2024 celebrated agencies, corporations, NGOs and governmental agencies across Asia Pacific and the Middle East with 25 categories on…

PRCA APAC Announces 2024 Regional Board to Lead Industry Dialogue and Best Practice in PR and Communications

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SINGAPORE, 8th OCTOBER, 2024 – The Public Relations and Communications Association Asia Pacific (PRCA APAC) is proud to announce the 2024 Regional Board, a group of industry leaders who will serve a minimum of two…

PRCA APAC Launches New Strategy & Insights Network

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Aiming to elevate the strategic impact of PR across APAC, the Network brings together strategists, researchers, and planners in the region’s communications landscape SINGAPORE, 16th August 2024 – Asia Pacific’s premier industry body for public…

PRCA APAC publishes new Go-To-Market Primer providing guidance for market entry into Asia

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Singapore, 22nd July, 2024 – The Public Relations and Communications Association (PRCA) APAC, the trade industry for public relations, communications and public affairs, has today launched an Asia Go-To-Market Primer 2024. Aimed at providing insights…

PRCA APAC Diversity, Equality & Inclusion Committee launch inaugural Diversity, Equality, and Inclusion (D,E,&I) Charter

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 Singapore, 4th July 2024 – The Public Relations and Communications Association (PRCA) APAC has launched its first-ever Asia-Pacific ‘PRCA APAC Diversity, Equality, and Inclusion (D,E,&I) Charter’’. In response to the growing imperative to prioritise D,E&I in…

PRCA APAC Reputation Group launch inaugural ‘Reputation: The APAC Perspectives Report 2024’

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A must-read report providing international business leaders with valuable insights into critical communication challenges and opportunities from the perspective of expert practitioners in the Asia Pacific region    Hong Kong, 18 June 2024 – The…

The Hoffman Agency wins Singapore Young Lions PR Competition 2024

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SINGAPORE, 11th April, 2024 – The Public Relations and Communications Association Asia Pacific (PRCA APAC) is pleased to announce that The Hoffman Agency’s Bernice Tay and Lim Jia Yi have won the Singapore Young Lions PR…

PRCA Asia Pacific celebrates outstanding PR campaigns across the region

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SINGAPORE, 1st April, 2024 – In recognition of the most outstanding PR campaigns and talent contribution to the industry, the sixth edition of the coveted PRCA APAC Awards feted the best of teams, campaigns, and…

PRCA calls for examples of good practice in working towards gender equality

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The PRCA has today (International Women’s Day 2024) issued a call for examples of good practice within the PR industry in working towards gender equality and combating misogyny. The trade association will compile a set…

Nicolas Chan Steps Down as Chair of PRCA APAC Technology Group, Yanina Blaclard Appointed as Successor

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SINGAPORE – 26th February 2024 – The PRCA APAC Technology Group announces a significant leadership transition as Nicolas Chan, Chief Strategist & Head of Digital APAC at The Hoffman Agency, steps down from his role…

Young Lions Competitions in UK, MENA and APAC now open for entry

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UNITED KINGDOM, 13th February, 2024 – The Public Relations and Communications Association (PRCA) is thrilled to announce the opening of entries for the Young Lions Competitions in the UK, MENA, and APAC regions. Aspiring young…

Rebecca William promoted to Events and Engagement Manager of PRCA APAC

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The Public Relations and Communications Association Asia Pacific (PRCA APAC) is pleased to announce the promotion of Rebecca William to the position of Events and Engagement Manager, effective July 2023. Rebecca William began her journey…

PRCA APAC and CARMA Co-host Leaders’ Breakfast in Singapore

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Singapore, August 30, 2023 –The Public Relations and Communications Association of the Asia Pacific (PRCA APAC) and CARMA, the global leader in media intelligence, co-hosted a PR leaders’ roundtable in August. The roundtable united senior…

PRCA APAC and CARMA unite PR industry leaders at exclusive leaders’ breakfast in Kuala Lumpur

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The Public Relations and Communications Association of the Asia Pacific (PRCA APAC) and CARMA, the leading global media intelligence and market research solutions provider, recently hosted an exclusive leaders’ breakfast in Kuala Lumpur. The event…

PublicAffairsAsia and PRCA Asia Pacific Gold Standard Awards 2023 to recognise excellence in the industry

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The Public Relations and Communication Association Asia Pacific (PRCA APAC) is thrilled to announce the highly anticipated PRCA APAC Gold Standard Awards 2023, set to take place on the 21st of June in Singapore. This…

Steve Okun to chair 2023 Gold Standard Awards

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Asia Pacific public affairs, sustainability and communications industry leader Steve Okun will chair the Gold Standard Awards ceremony and participate in this year’s Corporate Affairs Forum which takes place in Singapore on June 21. The…

PRCA Thailand Celebrates Outstanding Achievements in Public Relations

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Bangkok, Thailand- 11th May 2023 – The Bangkok-based chapter of the PRCA – the world’s largest professional PR body representing more than 35,000 PR professionals in 70 countries – has today announced the first PRCA…

Cognito Media wins Singapore Young Lions PR Competition 2023

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SINGAPORE, 12th April, 2023 – The Public Relations and Communications Association Asia Pacific (PRCA APAC) is pleased to announce that Cognito Media’s Vera Lau and Elizabeth Yeong have won the Singapore Young Lions PR Competition 2023 for…

PRCA Asia Pacific celebrates outstanding PR campaigns across the region

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SINGAPORE, 31st March, 2023 – In recognition of the most outstanding PR campaigns and talent contribution to the industry, the fourth edition of the coveted PRCA APAC Awards feted the best of teams, campaigns, and…

PRCA APAC Launches Reputation Group

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ASIA PACIFIC, 9 March 2023 – The Public Relations and Communications Association Asia Pacific (PRCA APAC) announced the launch of Reputation group to promote industry standards and offer collaborative approach to best practices in reputation…

PRCA APAC Welcomes Murdoch University Singapore as New University Partner

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ASIA PACIFIC – 27th February 2023 – The Public Relations and Communications Association Asia Pacific (PRCA APAC) has today announced Murdoch University, Singapore as new University partner. Murdoch University Singapore is a key node alongside Murdoch University Dubai,…

PRCA Indonesia Network Launches

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  ASIA PACIFIC, 15th February 2023 – The Public Relations and Communications Association Asia Pacific (PRCA APAC) has announced the launch of its PRCA Indonesia Network. The PRCA Indonesia Network is focused on supporting and raising…

Media OutReach Newswire announced as PRCA APAC official newswire partners

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ASIA PACIFIC, 12th December 2022 – The Public Relations and Communications Association Asia Pacific (PRCA APAC) has announced Media OutReach Newswire the first global newswire founded in this region as its official newswire partner. Media…

PRCA Thailand’s first industry survey details the evolution of PR over the past two years

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THAILAND – 30th November 2022 – The public relations industry has become more important than ever for brands, corporations, and organizations in Thailand, according to a new survey by PRCA Thailand. The survey explores how PR…

PRCA APAC announces FINN Partners as its Latest Corporate Member

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ASIA PACIFIC – 23rd November 2022 – The Public Relations and Communications Association Asia Pacific (PRCA APAC) has today announced communications agency FINN Partners as its latest corporate member. FINN Partners is one of the…

PRCA to conduct comprehensive governance review

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ASIA PACIFIC, 18th October 2022 – Following a decade of growth and diversification, the Board of the Public Relations and Communications Association (PRCA) is to conduct a comprehensive governance review to assess the strength of…

PRCA APAC Launches Workplaces and Culture Group

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ASIA PACIFIC, 20th October 2022 – The Public Relations and Communications Association Asia Pacific (PRCA APAC) has established a new group to redefine the ways we work. The Workplaces and Culture Group has appointed Vu-Quan…

PRCA APAC findings shed light to the state of the PR industry in Sri Lanka

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ASIA PACIFIC, 17th October, 2022 – The APAC chapter of the Public Relations and Communications Association (PRCA), the world’s largest and influential PR body, carried out a survey during October with the view of understanding…

PRCA APAC and Strategic Communications Academy Partner to Deliver On-Demand and In-Person Trainings

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ASIA PACIFIC, 11 October 2022-  The Public Relations and Communications Association Asia Pacific (PRCA APAC) has partnered with the Strategic Communications Academy (SCA) to offer members access to a training platform that combines the best…

PRCA APAC Launches Technology Group

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ASIA PACIFIC, 6 October 2022 – The Public Relations and Communications Association Asia Pacific (PRCA APAC) has established a new group to promote industry standards and practices in the technology sectors. The Technology Group has appointed…

PRCA APAC Launches Australia Network

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ASIA PACIFIC, 4th October 2022 – The Public Relations and Communications Association Asia Pacific (PRCA APAC) has announced the launch of its PRCA APAC: Australia Network. The group launch follows significant membership growth in the…

Ogilvy Australia’s Richard Brett joins PRCA Global Advisory Board

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ASIA PACIFIC, 29 September 2022 – The Public Relations and Communications Association (PRCA) has appointed Richard Brett, CEO of Ogilvy PR & Health, to its Global Advisory Board. Richard is an experienced leader in marketing…

Clean Creatives Announces Campaign in Asia Pacific to end PR industry support for Fossil Fuel Brands

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PRCA webinar “Should PR Cancel or Counsel?” scheduled for 10am, SGT, September 27  September 14, 2022 – Clean Creatives, a collective of PR and advertising industry professionals committed to honest communications about climate change, announced…

PRCA APAC appoints Country Representative for Sri Lanka

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Thanzyl Thajudeen, Country Representative ASIA PACIFIC, 8th Septembert 2022 – The Public Relations and Communications Association Asia Pacific (PRCA APAC) has announced Thanzyl Thajudeen MPRCA as its first country representative in Sri Lanka. Thajudeen is…

Bell Pottinger reflections & landmark global survey to headline PRCA Ethics Month

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ASIA PACIFIC, 30th August 2022 – The Public Relations and Communications Association (PRCA) Global Ethics Council will mark this September’s Ethics Month with a series of reflections from industry leaders on Bell Pottinger’s expulsion from…

PRCA Thailand shares five guidelines for more sustainable and efficient PR pitches

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The guidelines are intended to support responsible pitching and procurement of PR and digital consulting services that ultimately benefits both clients and agencies BANGKOK, AUGUST 25, 2022 – PRCA, Thailand’s leading professional body for the…

AnyMind Group’s Chris Lu announced as Co-chair of PRCA APAC NextGen Group

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ASIA PACIFIC, 18 August 2022 – The PRCA APAC NextGen Group has today announced AnyMind Group’s Chris Lu as Co-chair. Olivia Burton, Senior Account Manager at Redhill will be stepping down as Co-chair and member…

World PR Day: Professionals gather to celebrate Public Relations

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The second edition of the annual World PR Day (WPRD) – organised by PRCA member Black House Media (BHM) – will be held on 16th July and will feature a Fireside Chat with PRCA Director General…

New LinkedIn data shows more women creating their own opportunities through entrepreneurship, possibly due to lack of opportunities at work

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Asia Pacific (APAC), 13 July 2022 – New LinkedIn data, published today in the World Economic Forum’s 2022 Global Gender Gap Report, reveals that more women have been striking out on their own as entrepreneurs,…

PublicAffairsAsia and PRCA Asia Pacific celebrate “Gold Standard” achievements across the region

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SINGAPORE, 1st July, 2022 – In recognition of “Gold Standard” achievements in the industry, The Gold Standard Awards 2022 celebrated agencies, corporations, NGOs and governmental agencies across Asia Pacific and the Middle East with 26 categories last night.…

PRCA APAC NextGen Launch “Comms Crash Course” Podcast

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The four part series introduces students and new joiners to the communications industry SINGAPORE, 6th June 2022 – The Public Relations and Communications Association Asia Pacific (PRCA APAC) NextGen Group has launched a new podcast series…

The Gold Standard Awards 2022 – Finalists Announced

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SINGAPORE, 24th May 2022 – PublicAffairsAsia and the PRCA (Public Relations and Communications Association)  APAC has announced the finalists for the Gold Standard Awards 2022. The Gold Standard Awards which  headlined by Sandpiper, recognises “Gold…

New PRCA APAC Sustainability Group unveiled to promote responsible sustainability communications

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SINGAPORE, 25 May 2022 – The Public Relations and Communications Association Asia Pacific (PRCA APAC) has established a new group to promote industry standards and practices in sustainability and communications. The Sustainability Group has appointed…

Sandpiper announced as PublicAffairsAsia and PRCA APAC’s Gold Standard Awards Headline Sponsor

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SINGAPORE, 17th May 2022 – PublicAffairsAsia and PRCA APAC have announced communications and public affairs consultancy, Sandpiper, as the Headline sponsor of The Gold Standard Awards 2022. Sandpiper is a strategic communications and public affairs…

Metaverse unlocks playground of discovery and reputational risk – PRCA Global Ethics Council Annual Perspective

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SINGAPORE, 3RD MAY 2022 – The PRCA Global Ethics Council has published its 2022 Annual Perspective, featuring insight from 30 global leaders, exploring the ethical challenges when engaging in the Metaverse, NFTs, Artificial Intelligence (AI),…

New Co-Chairs to lead rebranded PRCA APAC NextGen Group

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ASIA PACIFIC, 21 April 2022 – The PRCA SEA NextGen Group has today unveiled its name change to PRCA APAC NextGen Group, as it seeks to expand its impact on young PR practitioners across the…

The Hoffman Agency win Singapore Young Lions PR Competition 2022

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SINGAPORE, 14th April, 2022 – The Public Relations and Communications Association Asia Pacific (PRCA APAC) is pleased to announce that The Hoffman Agency’s Laura Naland and Vanessa Lee have won the Singapore Young Lions PR…

PRCA Announces IBE Director Dr. Ian Peters MBE as New Ethics Council Member

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LONDON, 10th March, 2022, The Public Relations and Communications Association (PRCA) announced today the addition of Dr. Ian Peters MBE – director of the U.K.-based Institute of Business Ethics (IBE) – as a new member…

Why PR professionals need to join PRCA Thailand

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Author: Karin Lohitnavy, Chairperson PRCA Thailand Last year marked the official launch of the Public Relations and Communications Association (PRCA) Thailand. For many of those who work in PR, it was a major milestone in…

PRCA APAC launches new LGBT+ and Allies community

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SINGAPORE, 28th February, 2022 – The Public Relations and Communications Association Asia Pacific (PRCA APAC) has today launched a new APAC business community for LGBT+ and Allies PR professionals. The PRCA APAC Pride Network will…

PRCA publishes Accessible Communications Guidelines Spring Edition

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HONG KONG – 22nd February, 2022 – The Public Relations and Communications Association (PRCA) has published the Spring Edition of its Accessible Communications Guidelines – in partnership with Current Global – to help PR and…

PRCA APAC Announce Key Appointments to Bolster Support for PR Industry 

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HONG KONG, 10th February, 2022 – The Public Relations and Communications Association Asia Pacific (PRCA APAC) has today announced two key appointments to support its rapid growth across the Asia Pacific region.    Hathaichanok Sirisamatana has…

PRCA extends Asia Pacific footprint with PublicAffairsAsia partnership

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HONG KONG, 31st January, 2022 – The Public Relations and Communications Association Asia Pacific (PRCA APAC) has agreed to manage and drive the development of the PublicAffairsAsia Gold Standard Awards and the Corporate Affairs Forum for…

PRCA Launches January Sale with 20% off Training

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HONG KONG, 4th January, 2022 – The Public Relations and Communications Association Asia Pacific (PRCA APAC) has kicked off 2022 with a January sale, giving its members (and non-members) 20% off all training. The discount…

Southeast Asia Brand Consulting Firm Vero Expands Regional Footprint To The Philippines.

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Based in Manila, the new team brings together PR, Digital, Creative and Market Intelligence experts and complements Vero’scurrent teams in Indonesia, Myanmar, Thailand and Vietnam to provide brands and organizations with regional and local brand…

The Rise of PR

Thailand’s PR industry meets the demands of modern business and society, and the result is another year of growth

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  BANGKOK, December 2, 2021 – Today, key members of Thailand’s communications and PR network met for the inaugural event of the kingdom’s Public Relations and Communications Association (PRCA), the first time in history the…

PRecious Communications Announces Key Regional Appointments to Strengthen Expansion in Southeast Asia Across Brand Communications, Content and the Startup Ecosystem

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SINGAPORE, 2 December, 2021 –   – PRecious Communications, a multi-award-winning integrated communications agency combining traditional and digital capabilities, has announced the appointments of key leaders in its regional team, to aid in the growth of…

Francis Ingham wins AMEC’s Don Barthomelew Award

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SINGAPORE, 30th November, 2021 – The Public Relations and Communications Association (PRCA) Director General Francis Ingham has been named winner of the International Association for Measurement and Evaluation of Communication’s (AMEC) Don Bartholomew Award for…

Mental health, diversity, gender pay gap, remote working and more: New PRCA Asia Pacific Census uncovers trends in region’s PR profession

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HONG KONG, 24th November, 2021 – Less than a third of Asia Pacific PR and communications professionals (29%) expect to be fully office-based following the Covid-19 pandemic, according to a new report on the sector.…

Asian tech brands covered twice more often than American tech in Southeast Asian media, capturing 67% share-of-voice, study finds

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Singapore 23rd November 2021 – Today, Allison+Partners and CARMA Asia published the results of a joint study investigating mainstream media coverage of technology brands within Southeast Asia. The report, “Big Tech: Media Perspectives and Trends”,…

PRCA ประกาศมาสเตอร์แพลนของประเทศไทย หนุนขาขึ้นอุตสาหกรรมประชาสัมพันธ์ไทยทั้งภาคธุรกิจและสังคม

กรุงเทพ, วันที่ 17 ตุลาคม 2564 , สมาคมประชาสัมพันธ์และการสื่อสาร หรือ PRCA เอเชียแปซิฟิก (Public Relations & Communications Association Asia Pacific) ได้ประกาศมาสเตอร์แพลนการดำเนินงานในประเทศไทย โดยมีวัตถุประสงค์เพื่อสนับสนุนอาชีพนักประชาสัมพันธ์ และส่งเสริมอุตสาหกรรมประชาสัมพันธ์ในภาพรวมทั้งหมด PRCA เป็นองค์กรด้านงานประชาสัมพันธ์ที่ใหญ่ที่สุดในโลก และเป็นตัวแทนของนักประชาสัมพันธ์กว่า 35,000 คนจาก 70 ประเทศทั่วโลก และเมื่อต้นปี 2021 PRCA ได้ประกาศเปิดสาขาในกรุงเทพมหานคร และนครโฮจิมินห์ ประเทศเวียดนาม เพิ่มเติมจากสาขาที่มีอยู่เดิมในกรุงลอนดอน สิงคโปร์…

World Mental Health Day: Half of Asia Pacific PRs ‘going through particularly stressful period’, many want more support at work

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– 1,187 PRs in region surveyed by YouGov for PRCA APAC Mental Health Report – 31% have suffered from a mental illness – rising to 40% among under-25s – Majority (88%) would feel comfortable discussing…

PRCA announces Southeast Asia growth plan with launch of PRCA Thailand and PRCA Vietnam

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BANGKOK, SINGAPORE & VIETNAM, 16th June, 2021 – The Public Relations and Communications Association (PRCA) today has announced the launch of PRCA Vietnam and PRCA Thailand, as part of its expansion plans in Southeast Asia.…