As our members span all corners of the globe, PRCA APAC offers a series of interactive 90 minute On-Demand Training accessible across all time zones. Delegates view this online in a virtual training session.

We offer On-Demand Training in all disciplines in PR, from pitching for new business to social media, all the way through to finance and profitability.

Our courses cover introductory, intermediate, advanced levels, and personal skills.

Date/Time Event
10:30 am - 12:00 pm
(IN-PERSON EVENT) Sourcing New Ingredients for Your Purpose-driven Communications
This workshop will help you explore creative ways to design your next purpose-driven communications campaign
6:30 pm - 8:00 pm
Gaining Coverage in a Digital Media World
The demands of the digital media are different to the traditional channels. Digital age journalists have very different needs for their stories. Word counts, sound, movement and the way the reader takes on content has changed the game completely.
4:00 pm - 5:00 pm
What brands should know before doing business in China
This workshop will provide insights on the current state of China’s communications industry, with emphasis on best practices in B2B communications within the market’s increasingly digital media mix. 
5:00 pm - 6:00 pm
How to Use Flexibility and Trust as a Foundation to Empower Others
Learn why having a seat at the table and leading a diverse team are just the first steps to belonging and inclusion.
5:00 pm - 6:00 pm
Good Media Writing for Challenging Topics
Writing for different formats (types of content) and audiences Sourcing, analysing and translating information (tackling challenging topics) Making content engaging Being creative and using trends Practical applications - task
2:00 pm - 3:00 pm
The Real Cost of a Crisis
Join PRCA APAC and SenateSHJ as we discuss the true implications of a crisis.
5:00 pm - 6:00 pm
Prepare your Spokesperson— Before a Crisis Hits
In this workshop, Arvee will discuss how to prepare your company and its spokesperson before a crisis hits.
5:00 pm - 6:00 pm
The Art of Storytelling in PR
In this workshop, you will understand how to be an avid storyteller, the Dos and Don'ts of the flow, and the strategies to win over and connect with varied audiences, as evoking positive associations of your brand with your audience is the key to ultimate success.
5:00 pm - 6:00 pm
The Role of PR in Brand Reputation Management
Madelyn will discuss how corporations should incorporate their communications and public relations teams in high-level strategy planning, as well as why and what skills PR practitioners need to be masterful consultants.