PRCA Asia Pacific

As our members span all corners of the globe, PRCA APAC offers a series of interactive 90 minute On-Demand Training accessible across all time zones. Delegates view this online in a virtual training session.

We offer On-Demand Training in all disciplines in PR, from pitching for new business to social media, all the way through to finance and profitability.

Our courses cover introductory, intermediate, advanced levels, and personal skills.

Date/Time Event
03/06/2025
5:30 pm - 6:30 pm
Social Media 3.0: exploiting the latest tools and techniques
The workshop will provide proven best practice guidance for content creation on the core social media platforms; Twitter, Facebook, LinkedIn, Google+, Pinterest, and blogging.  All theory will be supported by up to date case studies, enabling you to get the best from your social media activity.
05/06/2025
5:30 pm - 6:30 pm
Harnessing AI Ethically for Competitive Advantage
The workshop will provide proven best practice guidance for content creation on the core social media platforms; Twitter, Facebook, LinkedIn, Google+, Pinterest, and blogging.  All theory will be supported by up to date case studies, enabling you to get the best from your social media activity.
01/07/2025
10:00 pm - 11:30 pm
The Trusted Advisor: How to Win and Retain Clients’ Confidence
This webinar describes the behaviours which will help you become a trusted advisor as quickly as possible. You will learn how to plan and manage client relationships, how to make clients depend on your input, how to forge long-term relationships with B2B and B2C clients, how to use meetings as your showcase… and more.
10/07/2025
5:30 pm - 7:00 pm
PR Agency Finances for Account Managers
This webinar provides client-facing team-leaders with an understanding of the financial machinery of public relations and public affairs consultancies. It explains how income in its various forms must cover HR costs and OPEX in order to maintain positive cash-flow. It describes in detail the elements which make up HR and OPEX, and explains accountancy terminology.
15/07/2025
5:30 pm - 6:30 pm
Introduction to Public Affairs
This workshop is aimed at those just starting out in public affairs, or those with up to two years experience.  It is also suitable for public relations professionals who want to get an overview of public affairs as a distinct discipline.
16/07/2025
5:30 pm - 7:00 pm
Ethics in PR and Communications
The course covers an understanding of where PR meets legal obligations, where industry standards must be respected and met consistently, why a strong ethical approach is essential to uphold the PR profession and ultimately what the PRCA expects from its members with reference to its Professional Charter and Codes of Conduct.
17/07/2025
10:00 pm - 11:30 pm
Women in Senior Leadership: A guide to taking charge of your career
This online training session, created by GWPR together with ICCO for mid-career PR women, will help you develop your leadership skills. The session includes practical tips and guidance from senior PR women at the very top of their profession, who tell their story on how they succeeded in getting into the boardroom. This course will help you develop the right skillsand attitudes to reach the very top of the career ladder.