Thanzyl Thajudeen, Country Representative

ASIA PACIFIC, 8th Septembert 2022 – The Public Relations and Communications Association Asia Pacific (PRCA APAC) has announced Thanzyl Thajudeen MPRCA as its first country representative in Sri Lanka.

Thajudeen is a fellow of the Royal Society of Arts (FRSA) and member of the Chartered Institute of Marketing (CIM) with over 10 years of experience in advising, managing, and leading PR and communications for notable brands across diverse industry sectors in Sri Lanka.

Spearheading the strategy in the local context, the representative will pursue activities aimed at curating, sharing, and enforcing knowledge and insights, and actively engage with industry leaders and practitioners within agencies and organisations in Sri Lanka. Among the initiatives is to publish a brief report on the state of the industry in the country and organise an industry webinar with renowned communications experts in the APAC region on emerging challenges and insights.

Head of PRCA APAC Tara Munis said “Thanzyl Thajudeen is a positive driving force for PR in Sri Lanka. As the world’s largest and most influential professional PR association, our mission is simple – to raise standards across the world. We’re looking forward to working with Thanzyl to further untap PR’s enormous potential in Sri Lanka.”

Sri Lanka representative Thanzyl Thajudeen MPRCA said ‘‘It is with great pleasure to represent PRCA in Sri Lanka and I believe it is long overdue of having a global voice in the industry. As the world’s largest and most influential PR professional body, there is tremendous amount of insights and resources that can be mutually beneficial to making relevant, sustainable and responsible decisions in a practice that is constantly challenging and evolving.’

‘‘We look forward to actively engage and work together with diverse stakeholders such as agencies, organizations, media, associations, academia, policy makers and experts to uplift the communications landscape and standards of Sri Lanka through various activities that spur knowledge sharing, responsible practices, and continuous learning,’’ Thajudeen added.

The Sri Lanka representative can be reached via srilanka@prca.global.

For further clarifications and info request, please contact Thanzyl Thajudeen on Thanzyl.thajudeen@gmail.com or Tara Munis on tara.munis@prca.global

ABOUT PRCA

The Public Relations and Communications Association (PRCA) is the world’s largest professional PR body.

We represent more than 35,000 PR professionals in 82 countries worldwide. With offices in London, Hong Kong, Dubai, Singapore, and Buenos Aires, we are a global advocate for excellence in public relations.

Our mission is to create a more professional, ethical, and prosperous PR industry. We champion – and enforce – professional standards around the world through our Professional Charter and Code of Conduct. The Code compels members to adhere to the highest standards of ethical practice.

We deliver exceptional training, authoritative industry data, and global networking, and development opportunities.

We also manage the International Communications Consultancy Organisation (ICCO) – the umbrella body for 41 PR associations and 3,000 agencies across the world, and LG Comms – the UK’s national body for local government communicators. Additionally, we support the delivery of the Motor Industry Communicators Association (MICA).