The PRCA APAC Blog presents the leading insight articles for the PR and communications industry.
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Out in Town – Proving the Value of Communications
InsightThe Public Relations and Communications Association SEA (PRCA SEA) hosted its first event – a measurement conference – in Southeast Asia, in conjunction with AMEC Measurement Month. Industry experts shared their expertise and experience…
The use of Social Media Influencers in Singapore
InsightSocial Media Influencers have attracted more attention than ever over the past 12 months. On the one hand their popularity is becoming more widely acknowledged, especially after events such as the boxing match between KSI…