Before submitting your entry, please make payment first by clicking on ‘Enter Now’ on the category of your choice and complete the checkout process.
After payment, please submit your entry for the PRCA Thailand Awards, by completing the 2023 Entry Form.
If you’re entering on behalf of a client, please ensure you state the client’s name. If you want your client’s name on the finalist page and trophy, please add this to the ‘Name of Campaign’ box. Otherwise input N/A.
If you have any questions, please contact email@example.com.
Recognises work that involves the promotion of products and services from one business to another.
Entries can relate to a niche business sector or to the business community at large.
Outstanding Creativity Campaign
This category will recognise work that involves the promotion of products or services to consumers.
This category is open to the private, public or charitable sectors.
Judges will be paying particularly close attention to innovation and creative thinking, while ensuring that the winning entry has shown the budget effectiveness.
Corporate Social Responsibility Award
Applicable to work that promotes an organisation’s corporate social responsibility programme, via either a one- off campaign or on-going work.
The winning entry will need to show clear evidence of the positive impact the campaign or ongoing work may have made, as well as displaying strong reasoning behind the action.
Consumer Campaign or Event/Launch Award
Entries in this category should demonstrate how PR has been effectively used to promote products or services, built
an audience for an event or developed a relationship with the public to secure the reputation of the event, product or service.
Media Relations Award
This award recognises campaigns that use targeted media relations to achieve creative, imaginative and outstanding results.
The use of supporting material may be effective when needing to stand out from the crowd in this category
Recognising societal need, impact made, employee engagement, CEO activism and Sustainable Development Goals.
The winning entry will need to show clear evidence of the campaign’s ultimate impact, as well as demonstrating a strong link to business objectives. One-off campaigns with a strong rationale will still be considered. Agencies, brands, public sector bodies, non-profits and NGOs can enter this category.
Student Campaign Award
This category will look recognise work by students that demonstrates outstanding, creative thinking and realistic execution in order to reach determined goals.
The winning campaign will have a creative, original idea and great use of advertising, marketing and PR.
Judges will be looking for Creativity, Strategy & Insights, and Tactics & Execution
Student Communicator of the Year
Open to all students studying, PR, Communications and Marketing.
Nominations for this award can be made by the individual themselves, a lecturer or a university. Universities can enter any number of entries.
Young Communicator of the Year Award
Open to NextGen* Individuals in both consultancies and in-house teams. The winner will be recognised for an outstanding performance within their organisation and to the wider PR industry. Nominations for this award can be made by the individual themselves, a colleague or employer. Organisations can enter any number of entries.
Entrants must include 500 word personal statement as part of their entry. This is included in the 1,000 word limit.
*A NextGen individual is anyone under the age of 30 years old at the time of the final entry deadline on 29th December 2022.
PR Leader of the Year Award
Judges will look for an individual (or joint heads) who have succeeded in making communications a strategic priority within their organisation, supporting or leading the organisation’s broader objectives. The individual (or joint heads) will have shown outstanding performance, made a significant contribution to the industry and to their organisations.
Nominations for this award can be made by the individual or a colleague and organisations can submit any number of entries.
In-House Team Award
This category is open to any companies based in- house private, not-for-profit or public sector PR and communications team.
Judges will look for the role PR and communications play in the wider organisation, effective use of resources and general contribution to the organisation’s objectives.
As with all team categories, Judges will mark your entry against the following criteria; team performance; staff; financial; and innovation.
This category is open to any consultancy.
• Essentials to include: number of employees, date of incorporation, and details of turnover (acquisitions must be disclosed).
• Client list showing retention, consultancy growth, and PR performance.
• Emphasis should be made on staff retention
strategies and consultancies will be commended for their dedication to diversity. Please outline initiatives you may have in place to promote diversity and
inclusion within the workplace.
• Reference to commitment to professionalism will be favoured.
• Financial performance and growth will be assessed. Acquisitions must be disclosed
• Innovation within the consultancy will be looked at. For example, investment in infrastructure, new client products, new approach to staffing.