The acquisition will expand Redhill’s portfolio of sustainability offerings to include video storytelling capabilities driven by VS Story
SINGAPORE, 1st September, 2022 – Redhill, the Singapore-headquartered full-service global communications agency, has acquired Singapore-based Vision Strategy Storytelling (“VS Story”) as part of the agency’s efforts to further strengthen its sustainability offerings to meet its clients’ rising needs. VS Story will extend Redhill’s Sustainability arm providing creative visual storytelling solutions centred around social impact and sustainability for the agency and its clients.
Founded in 2016, VS Story is an award-winning company that champions the global movement towards an inclusive, equitable and regenerative economy. As one of the first companies in Singapore to gain a B Corp Certification1 and through over 300 projects, VS Story has demonstrated a track record in delivering high visibility to important social and environmental issues through impactful visual storytelling.
“Redhill puts sustainability at the core of our business strategy, and we are delighted to have VS Story join our team. The company has an outstanding track record of producing sustainability-led visionary impactful initiatives. I am confident that together we’re in a stronger position to help our clients develop creative communications strategies that deliver on their commitments to their stakeholders,” said Jacob Puthenparambil, CEO, Redhill.
VS Story’s portfolio of offerings includes storyboarding, filming, photography and post- production of various projects such as authentic documentaries, staff engagement videos, visual graphics and animation, infographics, aerial videography and more. With the mission to achieve visionary impact through its deliverables, the company boasts a partner portfolio that includes Essilor Luxottica, Danone, ABC Impact, Circulate Capital, PayPal, MAS Holdings, Winnow Solutions, and Linkedin to name a few.
“We are incredibly excited to work closely with Redhill to realise our joint passion for creating genuine systemic impact. It has never been more crucial to focus on scaling impact globally, and I’m looking forward to working with our clients together on creating visionary and purpose-driven narratives and initiatives that effect change and impact lives. Through our collaboration, we reaffirm our commitment towards making Singapore a global center for the circular economy, AgriTech, and sustainable finance,” said Jacqui Hocking, CEO, VS Story.
The acquisition signifies Redhill’s steadfast commitment to sustainability following the recent appointment of Marta Bigio, Senior Director of Sustainability, earlier this year. It also marks the agency’s second acquisition, after acquiring Hong Kong-based Creative Consulting Group (CCG) in early 2022 as part of its continued global expansion.
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Redhill is a responsive, agile, and full-service global communications agency. We provide strategic counsel for public relations, digital narratives, crisis management, internal communications, and branding across industries and sectors. Driven by a team of passionate communications specialists, we craft campaigns that build a brand’s reputation and market share.
Headquartered in Singapore and deeply embedded in Asia Pacific, with a reach that extends to the Middle East, Europe, and the US, our close-knit, multi-national team of communications specialists and public relations consultants work to support our clients across the globe.
Redhill is recognised as one of Singapore’s Fastest Growing Companies by Statista and The Straits Times (2022 and 2021), Financial Times’ top 500 Asia-Pacific High-Growth Companies (2022 and 2021), Fastest Growing Agency in the region and globally by PRovoke Media’s Global PR Agency Rankings (2022, 2020, and 2019), and the first public relations agency to be recognised in KPMG’s Enterprise 50 Awards (2020), in addition to other top honours.
About VS Story
Vision Strategy Storytelling Pte Ltd (“VS Story”) is a storytelling company that helps organisations communicate their purpose and scale their social and environmental impact. Specialising in authentic video productions, the company works across sectors and systems, with multinational organisations, non-profits, investors, and social enterprises, on strategy and storytelling; to engage stakeholders, attract more conscious customers, and inspire employees. Headquartered in Singapore, we have Associates in Indonesia, India, Sri Lanka, Philippines, Vietnam, Thailand, China, Kenya, Australia, France, and the UK — with an extended ecosystem in most places from Mexico to Malaysia.
For more information, please visit www.vsstory.com.