Entries by Tara Munis

World Leaders on Facebook by BCW

Despite recent controversies around fake news and privacy issues on social media, global digital growth shows no sign of slowing down, with 45% of the world’s population are on social media today according to a research done by We Are Social. World leaders are also jumping on the social media bandwagon, using platforms like Facebook […]

The Potential of Podcasts in Vietnam

In April last year, Google tweaked their search algorithms so that podcasts – internet-based talk shows – now appear alongside text, image, and video results. If the message wasn’t already clear, it should be: podcasts are big, and more international brands are taking advantage of their rise to expand their reach. With podcast ad spending […]

HCMC-based EloQ Communications joins The PRCA’s new Southeast Asia Network

EloQ Communications, an integrated marketing agency based in Ho Chi Minh City, has joined the Public Relations and Communications Association Southeast Asia (PRCA SEA), the Southeast Asian branch of the world’s largest PR professional body. “PRCA Southeast Asia is new to the region, but we already have some great partner agencies that exemplify our values […]

AI & PR – A Future to Embrace, Not to Fear

It is estimated that around 45% of paid activities may get replaced with technologies that are currently under development – which accounts for a sweeping $2 trillion dollars in US wages as a result of automation. Scary, isn’t it? Artificial Intelligence (AI) has generated hype and also bred a lot of anxiety worldwide. While no more a […]

2019 Edelman Trust Barometer (Singapore)

By Edelman 2019 Edelman Trust Barometer Reveals “My Employer” Is the Most Trusted Relationship Singaporeans are most concerned about hackers, cyber-warfare and cyber-terrorism, with employees concerned about automation and not having the training or skills necessary to get a good paying job 83% of Singaporeans say that CEOs should take the lead on change rather […]

Managing Presentation Anxiety

By Emanuela Giangregorio  Delivering successful presentations is an important skill for many of us to be effective at our jobs. Many people that ask for my help have to deliver powerful presentations to win new business, and what gets in the way ?  Nerves!  Symptoms of presentation anxiety include: Blushing Profusely sweating, first noticed as […]

2019 Edelman Trust Barometer Findings

By Edelman January 20, 2019 – NEW YORK – The 2019 Edelman Trust Barometer reveals that trust has changed profoundly in the past year with “my employer” emerging as the most trusted institution. Globally, “my employer” (75 percent) is significantly more trusted than NGOs (57 percent), business (56 percent), government (48 percent) and media (47 […]

PRCA appoints Barry Leggetter as International President

The Public Relations and Communications Association (PRCA) has appointed Barry Leggetter FPRCA as its first International President, as part of its plans to build on its position as the world’s largest PR professional body, and to move into new regions of the world. Leggetter has spent more than 25 years in international public relations consultancy […]

Five Tips to Keep a Chaotic Project on Track

By Emanuela Giangregorio MPRCA You’ve planned your project, established clear roles and responsibilities and get stuck-in with energy and enthusiasm. Pretty soon, things become hectic, you are working on several projects, time pressures build up, people are not sticking to their deadlines, and your dream project becomes a nightmare. When your projects become chaotic and […]