Entries by Tara Munis

Social Media and Critical Digital Literacy in India’s General Elections

by Anuradha Rao The recently-held Indian general elections highlighted the crucial need for critical digital literacy as a key tool to fight fake news and uphold election integrity in a social media-saturated environment. In a commentary published for the National University of Singapore’s Institute of South Asian Studies (ISAS), Dr. Anuradha Rao has noted that […]

Tips For Thai Companies On Engaging An Audience In Vietnam

With recent major inroads by SCC, Nawaplastic Industries, and TCC Holdings, Thai companies continue to ride a wave of investment in Vietnam by expanding sales of Thai products and mergers and acquisitions of Vietnamese companies. However, they may find some surprises among the Vietnamese market. Here are a few things Thai businesses should know about […]

AMEC and PRCA announce joint membership drive

Speaking at this week’s AMEC Global Summit in Prague, Johna Burke, Global Managing Director, AMEC, and Francis Ingham MPRCA, Director General, PRCA announced a joint membership drive to embed even greater links between evaluation experts and PR practitioners, and to advance even further the two organisations’ common goals. Under an agreement reached between the two […]

PRHK and PRCA sign agreement for international cooperation

(Hong Kong, 9 May 2019) PRHK, representing PR and communications practitioners in Hong Kong, has signed a Memorandum of Understanding for mutual cooperation with the Public Relations and Communications Association (PRCA), representing practitioners in the UK, Middle East & North Africa, and Southeast Asia.

How To Handle A Crisis Scenario, According To Vietnamese PR Experts

As part of her doctoral dissertation, EloQ’s Managing Director – Clāra Ly-Le – interviewed several public relations experts in Vietnam on the subject of crisis communication. Clāra’s work focuses on social media, but the insights expressed by experts were often applicable regardless of the medium. What follows are some of the most worthwhile pieces of […]

Building your Confidence, Assertiveness&Influence

By Emanuela Giangregorio MPRCA Communications professionals are expected to model great interpersonal skills.  We are not all naturally confident and assertive, and often find it difficult to say “no” or get others on board with our ideas.   The good news is that these skills are all learnable through awareness and practice.   No matter where you […]

PRecious Communications Reaches New Heights with Slew Of New Consumer Clients, Including Evolve, One Faber Group And YOTELAIR

22 April 2019, SINGAPORE – PRecious Communications, a multi-award-winning integrated communications agency combining traditional and digital capabilities, kicks off 2019 with a slew of new client wins for their consumer team, PRecious Life. The Singapore-based, independent public relations consultancy has been on a stellar growth path across its international offices and will be celebrating its […]

PRCA Southeast Asia becomes a supporting partner for GlobalThink Singapore

PRCA Southeast Asia has signed up as a supporting partner for an executive roundtable entitled GlobalThink Singapore. The GlobalThink executive roundtable provides a valuable opportunity for executives in business, government and NGOs to have a private, structured information exchange while building relationships with peers working at a senior level in allied organizations.

World Leaders on Facebook by BCW

Despite recent controversies around fake news and privacy issues on social media, global digital growth shows no sign of slowing down, with 45% of the world’s population are on social media today according to a research done by We Are Social. World leaders are also jumping on the social media bandwagon, using platforms like Facebook […]

The Potential of Podcasts in Vietnam

In April last year, Google tweaked their search algorithms so that podcasts – internet-based talk shows – now appear alongside text, image, and video results. If the message wasn’t already clear, it should be: podcasts are big, and more international brands are taking advantage of their rise to expand their reach. With podcast ad spending […]