Date/Time
Date(s) - 26/10/2023
5:00 pm - 7:00 pm




Duration: 2 hr

Location: Hybrid; In-Person in Singapore and Online

In-Person Venue: Mutant Communications, 69 Circular Rd, #03-01, Singapore 0494230

Trainers/Speakers:

  • Adam Najberg – Head of Communications & Content, Tencent Games Global
  • Eileen Yu – APAC Enterprise Technology Journalist
  • Alisa Chopard – Senior Communications Manager, LinkedIn
  • Grace Chiang – Head of Brand, PR & Communications, Endowus

Target Audience:

  • Open for everyone in the PR industry

Address for in-person event: Confirmation email with venue details will be sent 48 hours before the event. This event will be recorded for PRCA APAC’s distribution and use. By registering and attending, this has been acknowledged.


Summary and Workshop Overview:

As we’re winding down 2023, it’s clear the tech “reset” is more like a long playlist than a one-hit wonder. Interest rates have risen, and hiring may be slumping, but guess what? Tech still sets the beat for the global economic dance floor.

Building on our March conversation, we recognize that although we’re in a different verse, it’s still the same song. Share prices have found their groove again, but the crescendo of growth we experienced from 2020-2022 seems like a distant melody.

So let’s remix our thoughts, shall we? Assemble the band of agency pros, in-house rockstars, and journalist maestros to riff on what this prolonged “reset” means for our industry and communication strategies.

Questions will be as diverse as a festival lineup:

– Is “reset” still the right lyric?

– What’s the mood on Wall Street and Main Street? What are we really seeing on the ground?

– From AI hype to AI fatigue: how do we tune our comms?

But wait, there’s more: after our panel, join us for an encore mixer. A glass of wine awaits to make your evening a pitch-perfect affair.

Let’s catch up on what’s new—and what’s still playing on repeat—in the tech sector. This is more than just a back-and-forth; it’s a full-on jam session with industry leaders.

What to Expect:

  • Deep-dive panel discussion on our theme for the event
  • Q&A session
  • Post-discussion mixer, where we’ll turn down the amps and turn up the conversation—wine included!

To attend the online event, please click here.

To attend the in-person event, please register below.

By confirming this booking, you are accepting the PRCA APAC Terms and Conditions.

Bookings

This event is fully booked.