Job Title: CEO
Company: Sandpiper Group
A 30-year APAC veteran, Emma advises and defends the world’s largest brands and senior executives on complex transactions and crises in Asia Pacific.
Formerly EVP and APAC CEO of Weber Shandwick, she founded her own firm which she sold to MHP in 2013 and bought back in 2019, rebranding as Sandpiper. In four years, The Sandpiper Group’s revenue is four times the size at the MBO, and is the largest independent strategic communications, public affairs and research group headquartered in Asia Pacific. A highly award-winning consultancy, it was voted 2021 APAC PR Consultancy of the Year by PR Week and in 2023 was named APAC Large Consultancy of the Year by both PRCA and PRWeek and a Best Place to Work and APAC Medium Sized Agency of the Year, ranked in the top 10 fastest growing agencies in Asia Pacific for a third consecutive year, in the top 15 fastest growing agencies globally and in the top five Creative Agencies in Asia Pacific by PRovoke Media. Emma is a judge of Awards in Asia, lectures MBA and EMBA students on Communications and sits on the board of two Hong-Kong based charities.
LinkedIn Profile: https://www.linkedin.com/in/emma-smith-b6a35085/