As ZALORA’s Group Director for Corporate Communications, Christopher is responsible for the overall communications strategy of the Group across Asia. He leads a team that takes care of media relations, external and executive communications, crisis and reputation management, branding events, and corporate storytelling. Before joining ZALORA, Christopher spent most of his PR career handling luxury and fashion brands which includes Louis Vuitton, Atelier, Swarovski and Asia’s inaugural Men’s Fashion Week in Singapore. He has also worked on FMCG clients such as Unilever, DIAGEO and Asia-Pacific Breweries, and served as in-house PR lead for luxury properties and a non-profit organization. He specializes in running large scale events, crisis communications, media and influencer engagement.
Christopher holds a Master’s Degree in Philosophy from the National University of Singapore and a Bachelor’s Degree in Philosophy (Hons) from the University of Santo Tomas. He was a SIF-ASEAN Fellow in Singapore Management University in 2004.
ABOUT ZALORA GROUP:
ZALORA Group is Asia Pacific’s leading group of online fashion and lifestyle destination. Founded in 2012, the company has a presence in Singapore, Indonesia, Malaysia & Brunei, the Philippines, Thailand, Vietnam, Hong Kong and Taiwan where it operates as ZALORA and in Australia and New Zealand where it operates as THE ICONIC. ZALORA is part of Global Fashion Group, the world’s leader in online fashion for emerging markets. ZALORA Group’s localised sites offer an extensive collection of top international and local brands and products across apparel, shoes, accessories, and beauty categories for men and women. Offering up to 100-day free returns, speedy deliveries as fast as 3 hours in some markets, free delivery over a certain spend, and multiple payment methods including cash-on-delivery, ZALORA Group is the online shopping destination with endless
fashion possibilities.
