The PRCA APAC Technology Group’s presents the leading insight articles for the members in the PR and communications industry.

If you are interested in sharing a blog/article with PRCA APAC, please get in touch with apacblog@prca.global.

PR Guidance for Startups: From Launch to Scale

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Written by Ivy Nhi Chau, CEO & Founder of Ivy+Partners, a communications consultancy in Vietnam, Member of Tech Group, PRCA APAC Let me tell you one fact I’ve learned from working closely with startup founders…

From Jargon to Stories – Distilling Narratives around Deep Tech

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As founders and communications professionals, how can we translate complex ideas and theories into powerful stories in our engagement with stakeholders like the media, potential customers, and investors? We brought together a founder, a communications…

Tech Reset: Recalibrating PR tactics

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The news headlines warn us of an impending global recession, spearheaded by technology companies that are cutting costs and doing mass layoffs. Is there a silver lining and opportunities as the industry recalibrates in 2023?…