Date/Time
Date(s) - 16/08/2022
11:00 pm - 11:59 pm


Location: Online

Duration: 1.5hrs

Type: Webinar

Level: Intermediate

Trainer: Andrew Smith MPRCA

Format: This training will be carried out online in a webinar setting. Attendees will not be able to have their laptops, camera, and microphones on during the session.

If a webinar begins after 20:00, PRCA APAC will send you a copy of the webinar recording within 24-48 hours.


Summary:

SEO has become one of the most widely discussed topics in PR circles. However, many PR professionals remain unaware of exactly how search works – or how SEO techniques might be realistically incorporated into a PR programme.


Webinar Overview

This SEO and PR webinar provides a detailed and practical examination of exactly what factors really do have an influence on search result rankings.

It also provides a thorough grounding in the tools to use to make informed decisions about search, PR and content strategies. In particular it will help attendees to have more informed conversations about what SEO techniques may be appropriate in a PR context, as well as avoiding some common traps around areas such as press release optimisation.

Who should attend
This PRCA workshop is designed for those with PR experience – from account executives above.

By confirming this booking, you are accepting the PRCA APAC Terms and Conditions.

Bookings

Bookings are closed for this event.