Job Title: Managing Director, Southeast Asia
Company: The Hoffman Agency
Maureen Tseng has worked on both sides of the PR fence—spending five years as a corporate communications manager at two MNCs before trying agency life at The Hoffman Agency as their first local hire. At Hoffman, Maureen played an instrumental role in growing the business in Singapore and the region, and decades later, she is still inspired by the energy and creativity of the colleagues she works with.
Over the last two decades, Maureen has developed and implemented high-impact internal and external communications programs for a multitude of companies ranging from MNCs to startups. Her expertise includes providing high-level consulting on all aspects of communications, from branding and integrated marketing communications to crisis communications and stakeholder outreach.
A large part of her time is now spent training CEOs, advising engineers on how to ace media interviews, and providing social media consulting across industries, from B2B tech and finance to retail. Zoom, Tencent, Oracle, Google, and Twitter (before it became X) are just a sampling of the numerous companies she has worked with.
LinkedIn Profile: https://www.linkedin.com/in/maureentseng/
