Digital Engagement and Social Media Specialist, Financial Services (HONG KONG)

About the role

A leading international advisory firm is currently seeking a talented Digital Engagement and Social Media Specialist, to join its team in HONG KONG. The firm has a growing global presence with an impressive portfolio of clients, and this an excellent opportunity to play key role in their growth in the region. The ideal candidate should have experience within corporate or marketing communications with a focus on digital / social media, influence, and web presence. The candidate will need to be familiar with social media platforms such as Tik Tok, X, Little Red Book, WeChat etc.

Key Responsibilities:

  • Advise the firm and its clients on content development and social media communications and engagement strategies across a wide range of services
  • Advise on client projects, ensuring timely and high-quality deliverables for social media and digital content
  • Advise on brand story telling, narrative positioning and content strategy
  • Serve as the day-to-day contact on Social Media content and strategy for the firm in the region
  • Work with clients on brand campaigns and managing social media presence (Ideally both with both China social media platform and ex-China social media platforms)

About the Candidate

  • University degree in marketing, new media, journalism, corporate communications, marketing etc.
  • Minimum 3-5+ years of experience in communications, social media communications, digital marketing and content development, ideally with in a consulting setting
  • Excellent written, verbal communication, presentation, and organisational skills
  • Creative in nature, ideas driven Solution-oriented mindset with the ability to think and write creatively and strategically
  • Proficiency in written and spoken ENGLISH & CHINESE
  • Experience in Financial Services a PLUS Strong interpersonal skills with a collaborative spirit

Interested? Contact me directly: [email protected]

Please note that Genesis Partners can only respond to those candidates that we feel genuinely meet the criteria.