Singapore, 3 June 2024: Golin has elevated Rafidah Rashid to the newly created role of Group Managing Director, across its Singapore operations. Rashid will work across Golin’s agency brands, providing centralized leadership and strategic direction.
Rashid has a proven track record of success at Interpublic Group brands. She commenced her public relations career in the corporate and financial sector before instigating her path at DeVries Global Singapore which she has led since 2017. Campaign Asia commended her as a SEA Young Business Leader in 2020, while listing her among the annual 40 under 40 in 2021. Most recently, Rashid was appointed co-lead of the agencies’ Asia Pacific Diversity, Equity & Inclusion Council.
Rafidah will continue to report into Darren Burns, President, Asia Pacific, Golin. “I’m so happy to appoint Fidah to this role,” said Burns. “Her unmatched energy for innovation, ability to build a vibrant culture, and her unique blend of experience, make her perfect for this role. Under her leadership, we are evolving a new era that builds off our sustained success in Singapore.”
Rashid said “As a leader, my mission is to champion industry-first innovations for brands, while empowering our people to reach their full potential. I am excited to lead our talented teams to fulfilling career growth, fostering client success and even greater industry excellence.”
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About Golin
Golin is a global public relations agency that helps companies create change that matters. Together, we discover powerful human truths that bind us, create with bravery and collaborate inclusively.
Golin’s 1700 global employees operate across 50+ offices worldwide, allowing us to provide our clients with comprehensive solutions for multi-market, regional and global communications programs. Golin was named PRWeek’s 2024 overall Agency of the Year in the U.S., AMEC’s 2023, 2022, 2021, 2020 and 2019 Communications Research & Measurement Team of the Year and PRWeek’s 2021, 2020 and 2019 Global Agency of the Year. Golin is the first-ever PR agency to be credited with “ideation,” when the firm took home Gold and Silver Lions at the 2019 Cannes Lions Festival of Creativity.
Across Asia Pacific, we are proud to have made an impact for over 25 years with award-winning teams in Shanghai, Beijing, Hong Kong, Singapore, Taipei, Jakarta, Mumbai, Gurgaon, Bangalore, Kuala Lumpur, Seoul and Tokyo. In 2023 Provoke awarded us Best Agency To Work For (Large) in Asia Pacific, while our Creative Intelligence Unit was accoladed as Specialist Consultancy of the Year 2023 by PR Awards Asia.
