Date/Time
Date(s) - 01/12/2021
2:30 pm - 4:25 pm
Location: Online
Format: This event will be carried out online in a virtual Zoom meeting. Attendees can have their videos on during the session but should have their microphones off.
Event Summary
Please join PRCA Thailand for their inaugural virtual event on The Rise of Public Relations in Thailand.
Taking place on 1st December, 2021 at 14:30 (Bangkok Time), industry leaders will come together to discuss:
- An introduction to PRCA Thailand
- PR measurements and the Barcelona Principles 3.0.
- The Direction of Brand Communication in a Digital Era
- How the rise of PR will direct the industry in Thailand.
Speakers include:
- Karin Lohitnavy, Chair, PRCA Thailand
- Caroline Hsu, APAC Managing Director, The Hoffman Agency
- Richard Bagnall, Chairman, AMEC
- Rawit Hanutsaha, CEO, Srichand United Dispensary
- Saiyai Sakawee, Head of Communications and Public Affairs, Google Thailand
Moderator: Vorasit Turongsomboon, Head of Public Relations, MSLGROUP Thailand
Agenda:
14:30 – 14:35
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OpeningModerator: Vorasit Turongsomboon, Head of Public Relations, MSLGROUP Thailand Topic:
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14:35 – 14:45
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INTRODUCTION PRCA THAILANDKarin Lohitnavy, Chair, PRCA Thailand, and Founder and Master Connector, Midas-PR Topic:
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14:45 – 14:50
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Moderator: Vorasit Turongsomboon, Head of Public Relations, MSLGROUP Thailand
Topic:
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14:50 – 15:00
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GLOBAL PR TRENDSCaroline Hsu, APAC Managing Director, The Hoffman Agency. Topic:
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15:00 – 15:05
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Moderator: Vorasit Turongsomboon, Head of Public Relations, MSLGROUP Thailand
Topic:
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15:05 – 15:25
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PR MEASUREMENTRichard Bagnall, Chairman, AMEC, Global co-managing partner, and CEO Europe and the Americas, CARMA Topic: PR measurements and the Barcelona Principles 3.0. |
15:25 – 15:35 |
Moderator: Vorasit Turongsomboon, Head of Public Relations, MSLGROUP Thailand
Topic:
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15:35 – 16:05 |
PANELModerator: Vorasit Turongsomboon, Head of Public Relations, MSLGROUP Thailand Clients: Rawit Hanutsaha, CEO, Srichand United Dispensary Saiyai Sakawee, Head of Communications and Public Affairs, Google Thailand Topic: The Direction of Brand Communication in a Digital Era |
16:05 – 16:20 |
Q&AQuestion time from audiences Moderator: Vorasit Turongsomboon, Head of Public Relations, MSLGROUP Thailand |
16:20 – 16:25
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CLOSING REMARKSModerator: Vorasit Turongsomboon, Head of Public Relations, MSLGROUP Thailand |
By confirming this booking, you are accepting the PRCA APAC Terms and Conditions.
Bookings
Bookings are closed for this event.