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Welcome to the PRCA APAC Future Leader Award 2021

The PRCA APAC Future Leader Award celebrates the most talented and inspiring future leaders studying or working in marketing, PR and communications. It will look at thought leadership, writing, and forethought.

The award will see young participants challenged to write a thought-provoking essay on the PR and communications industry.

2021 Question provided by Twitter

Reputation is no longer something to be ‘managed’. Businesses need to earn public trust, and it can just as easily be lost. How can communicators rally their companies/clients to address this new reality, and how will we know if we’re successful?

Timeline

Registration opens – 6th October, 2021

Registration closes – 3rd November, 2021

Essay due date: 17th November, 2021

Winner Announcement – 30th November, 2021

APAC competition rules

You must be based in Asia Pacific
Anyone aged 30 or under may enter an essay on the chosen question
Each essay may be up to 1,000 words long
Entries will be judged on their demonstration of intelligence, and the forward-looking viewpoints that are displayed
Open to all Marketing, PR and Communications students and professionals
More than one individual from the same company can enter

Participants above 30 years old but have completed compulsory National Service (e.g. Military service) are to contact Tara.Munis@prca.seasia.global for special consideration.

Entry Fees

Members – $300

Non-members – $400

Once payment has been made, please send your entries to apaccompetitions@prca.global.

The winner will be decided by a judging panel and awarded the Future Leader Award, along with a S$500 bursary.

If you have any questions, please email apaccompetitions@prca.global.