The PRCA APAC Awards celebrate outstanding PR campaigns, teams and individuals across the region at its fifth awards ceremony
In recognition of the most outstanding PR campaigns and talent contribution to the industry, the fourth edition of the coveted PRCA APAC Awards feted the best of teams, campaigns, and individuals with 30 categories last night. The ceremony was held at the voco Orchard in Singapore.
The evening witnessed leading practitioners and campaigners from across the Asia Pacific region represent innovation and quality work.
The judging was done by an esteemed jury of industry professionals from across the world and members of the Public Relations and Communications Association (PRCA), the world’s largest professional PR body.
A huge congratulations to all our finalists, Highly Commended and Winners of the PRCA APAC Regional Awards 2023!
CAMPAIGN AWARDS
B2B Award
Consultancy Winner: RICE – Eaton – Putting a Spotlight on Critical Infrastructure Cybersecurity
In-house Winner: DHL – Grow India
Sponsored by:
Consumer Award – Low Budget
Consultancy Winner: W Communications and Lush – The Great Lush Playground
In-house Winner: AKA Asia with Durex – Durex Streetwear
Consumer Award – High Budget
Consultancy Winner: CampaignLab – Nebula Streaming Cinema
In-house Winner: Midas PR – Colours By Europe, Tastes of Excellence
Corporate, Financial and Investor Relations Award
Redhill – Jungle Ventures Fund IV Fundraise
CSR and Sustainability Award
Consultancy Winner: Mutant Communications – Peering into our Future
In-house Winner: Allison+Partners with Booking.com – Booking.com: Equipping the Travel Community for Sustainable Travel
Sponsored by:
Digital and Social Media Award
Consultancy Winner: Archetype Singapore with Singapore Maritime Foundation – Own Your Future – Helping Youths Envision Their Future in Maritime
In-house Winner: Temus with Progressive Communications & Reson8 Creative – Step Up into IT: Helping Singaporeans with zero tech skills become builders for the nation’s Digital Economy
Sponsored by:
Diversity, Equity and Inclusion Award
Consultancy Winner: Blue Totem Communications – L’Oréal Paris #LessonsOfWorth
In-house Winner: DHL – Be Heard
Employee Engagement Award
Consultancy Winner: Edelman Malaysia – #GetMovingChallenge 2.0
In-house Winner: Southern Cross University – Transforming staff engagement with a brand voice
Event/ Launch of the Year Award
Consultancy Winner: W Communications, TUMI and Razer – TUMI | Razer Launch
In-house Winner: Unilever Singapore, Golin Singapore, Jack Morton Singapore – The Magnum Pleasure Auction
Health and Wellbeing Award
Consultancy Winner: DeVries Global Singapore & Abbott Laboratories (Ensure) – Stand4Strength – Hawker Heroes Help Singaporeans Manage Their Muscle Health
In-house Winner: AKA Asia with Durex – #ComeTogether
Influencer Relations Award
Consultancy Winner: DeVries Global Singapore & ASICS – ASICS Sportstyle Art In Motion Campaign
In-house Winner: William Grant & Sons and AKA Asia – Glenfiddich “Grand Series”
Measurement and Evaluation Award
Consultancy Winner: Redhill – Inaugural COP27 Singapore Pavilion: Building a Future of Green Possibilities
In-house Winner: CARMA Asia and BMW Group Asia – Driving impact: Evaluating the Launch of BMW’s First Fully Electric Gran Coupé in Singapore
Media Relations Award
Consultancy Winner: Grayling – Luno
In-house Winner: AstraZeneca with GCI Health – Clearing confusion: Vaccine effectiveness
Multi-Country Campaign Award (Asia Pacific)
Consultancy Winner: DeVries Global Singapore & Procter & Gamble (SK-II) – SK-II: Late Night Portraits
In-house Winner: National Geographic Asia – Expedition: Earth
Sponsored by:
NGO and Charity Award
Highly Commended: Fifty Acres – Doing great work, for good
Consultancy Winner: Mutant Communications – Peering into our Future
In-house Winner: Redhill and WWF – Singapore AR-Mazing Tiger Trail
Public Sector Award
Consultancy Winner: Golin Hong Kong and Environmental Protection Department – Bye Bye Microbeads
In-house Winner: PLUS Malaysia Berhad – Public Sector Initiative in shaping public perception towards RFID adoption
Strategic Communications Award
Consultancy Winner: Agenda C – Affordable Medicines Now
In-house Winner: GCI Health and Novo Nordisk – Uniting leading obesity experts to tackle an overlooked chronic disease in Southeast Asia
Student Campaign Award
Winner: Murdoch University Singapore – Singapore Says Hello #SSH in ACH by SMesh PR Agency
Technology Award
Consultancy Winner: PRecious Communications & Palo Alto Networks – Crisis Averted | Unit 42
In-house Winner: Horizon Quantum Computing
Travel and Lifestyle Award
Consultancy Winner: Vero – The Grow Green with Booking.Com Campaign
In-house Winner: Hilton – Hilton Hotels & Resorts Brand Campaign 2022
INDIVIDUAL AWARDS
Intern Award
Winner: Distilleri – Shayne Chong
Young Communicator Award
Highly Commended: Madi Holloway – Fifty Acres
Winner: Zoe Cheung – Sinclair
PR/Communications Leader Award
Consultancy Winner: Sai Roshini Daswani – Sinclair
In-house Winner: Dr Vivien Chiong – Nanyang Technological University, Singapore
Sponsored by:
TEAM AWARDS
New Consultancy/New In-House Team Award
Winner: Brewer
In-House Team Award
Winner: DHL
Specialist Consultancy Award
Winner: The Hoffman Agency
Small Consultancy Award
Highly Commended: Grayling Singapore
Winner: Eleven International
Medium Consultancy Award
Winner: COMCO SOUTHEAST ASIA
Large Consultancy Award
Highly Commended: GCI Health
Winner: Sandpiper
Sponsored by:
Outstanding Contribution Award
Winner: Amith Prabhu
