Job Title: Associate Professor
Company: Curtin University
Katharina Wolf is an Associate Professor in the School of Management and Marketing at Curtin University in Perth, Western Australia, and Lead of the Faculty of Business and Law’s public relations program.
Katharina draws on more than twenty years of communication and media experience, as an educator and industry professional. Her industry experience encompasses communication and research roles in Germany, Spain, the United Kingdom and Australia.
Katharina is a strong believer in the power of education, to address her personal curiosity and commitment to continuous professional – and personal – development, but also as a transformative tool for future generations of communicators and indeed change agents.
Originally trained as a publishing manager, her outlook on life has been shaped by a deeply engrained passion for books and magazines, and an appreciation for the gift of education – driven by a desire to question, explore and understand.
Katharina’s work has been recognised with a range of local, national and international awards, both for teaching and research contributions. Reputation management lies at the core of her teaching and expertise. She provides regular media commentary on reputation-related matters and is a co-author of Curtin’s MKT2x Reputation Management in a Digital World MOOC, which was a finalist for the 2018 edX Prize for Exceptional Contributions in Online Teaching and Learning.
