Date/Time
Date(s) - 19/07/2022
11:00 pm - 11:59 pm


Location: Online

Duration: 1.5hrs

Type: Webinar

Level: Introductory

Trainer: Steve Dunne FPRCA

Format: This training will be carried out online in a webinar setting. Attendees will not be able to have their laptops, camera, and microphones on during the session.

If a webinar begins after 20:00, PRCA APAC will send you a copy of the webinar recording within 24-48 hours.


Summary:

This webinar introduces attendees to Twitter, the fastest-growing and most talked-about social network of recent times. Twitter is a microblog service launched in 2006 which exploded in popularity in the past year, causing marketers and communicators all over the world to take notice.


Webinar Overview

How attendees will benefit:

Attendees will walk away with an understanding of how to get the most out of Twitter themselves and become well-versed in case studies demonstrating successful PR & marketing campaigns that leveraged Twitter. Who should attend: PR professionals who are new to social media in general and Twitter in particular, as well as those who know Twitter but want a better understanding of how to leverage it on behalf of their clients.

What attendees will learn:

– What Twitter is

-Antecedents of Twitter

-Case studies (good & bad) of Twitter campaigns

– The Golden Rules of using Twitter for campaigns.

– Getting the most out of Twitter yourself

Course materials:

Attendees will receive comprehensive presentation slides.

By confirming this booking, you are accepting the PRCA APAC Terms and Conditions.

Bookings

Bookings are closed for this event.